What is the point of another Trump campaign?

To set out merely to assuage an ego is not going to be enough

It was always assumed that the moment Donald Trump walked out of the White House on the morning of Joe Biden’s inauguration, he would begin angling for a second non-consecutive term in 2024. A year ago, he launched his own Twitter imitation platform, Truth Social, and then in November he officially launched his campaign. His speech was met with tepid enthusiasm, even by some of his most ardent supporters.

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